Similac

Similac

Similac

Similac

Similac

Similac

Consumer Campaign

Consumer Campaign

Consumer Campaign

A family-focused campaign platform designed to communicate trust, care and everyday confidence.

A family-focused campaign platform designed to communicate trust, care and everyday confidence.

A family-focused campaign platform designed to communicate trust, care and everyday confidence.

Challenge

The challenge was to build a warm brand moment while keeping the communication direct and easy to understand.

The challenge was to build a warm brand moment while keeping the communication direct and easy to understand.

Solution

We developed a clean campaign system with a clear hierarchy, human tone and flexible assets for multiple touchpoints.

We developed a clean campaign system with a clear hierarchy, human tone and flexible assets for multiple touchpoints.

Scope

Creative Direction, Campaign Design, Social Assets, Digital Design

Creative Direction, Campaign Design, Social Assets, Digital Design

01 — The Concept

02 — Apoolo duet

03 — eve

04 — Dr Platon

05 — The Experience

Let’s shape the next project.

Let’s shape the next project.

Let’s shape the next project.

Start a Project

Start a Project